shopperations.comShopperations - Omnichannel Planning & Analytics Software

Shopperations - Omnichannel Planning & Analytics Software Platform Services Clients Who We HelpResources Contact Client Login Menu Platform Services Clients Who We HelpResources Contact Client Login Client Login Get a Demo Platform Plan Funds Releases Standardize the budgeting process, track every penny, effortlessly. Omnichannel Planning See all campaigns and tactics in one place, create one version of the truth. Automated Calendars Generate beautiful, up-to-date calendars with just a few clicks. Execute Agency Collaboration Partner with agencies to build better programs, faster. Vendor Search Find the perfect tactic or vendor to activate your brand. Campaign Assets Store all campaign-related documents in one place. Actualize Invoices & Deductions Easily actualize programs, regardless how they were paid for. Coupon Redemptions Get accurate cumulative and forecast costs for each offer. Automatic Reconciliation Connect to ERP systems to automatically reconcile spending. Analyze Report Engine Build ad hoc or recurring reports to answer any question about your business. Post-Promo Analytics Dashboard Map your spend and sales data to quickly to automatically measure sales lift and ROI Take Control of your Marketing Operations Shopperations gives you and your team clarity, confidence and time savings to compete in the fast paced world of CPG marketing. Book a Demo Calculate your ROI Services Marketing Process, Data & Systems Audit We benchmark and recommend improvements to your process before you automate it. Software Implementation, Support & Maintenance We configure and continuously maintain the software to meet your team’s unique needs. Data Entry & Integrity We migrate your spreadsheets into the cloud and keep your data up-to-date and audit-compliant. Post-Promotional Analytics We do the heavy lifting with post-promo sales lift and ROI modeling. Systems Integration We connect the dots and make your data flow to and from Shopperations. Take Control of your Marketing Operations Shopperations gives you and your team clarity, confidence and time savings to compete in the fast paced world of CPG marketing. Book a Demo Calculate your ROI Clients Who We HelpResources Blog Follow CPG marketing best practices and trends Publications Read our industry research and white papers Shopperati Join our Shopper Marketing Society on Slack Knowledge Base Browse how-to videos and articles (for current users) User Advisory Board Help shape our roadmap and test upcoming features Take Control of your Marketing Operations Shopperations gives you and your team clarity, confidence and time savings to compete in the fast paced world of CPG marketing. Book a Demo Calculate your ROI Contact Contact Sales Request a call with our technical sales team Contact Support Create a support ticket (for current users) Take Control of your Marketing Operations Shopperations gives you and your team clarity, confidence, and time savings to compete in the fast-paced world of CPG marketing. Book a Demo Calculate your ROI Client Login Get a Demo Omnichannel Planning with Confidence and Ease Shopperations makes it easy for CPG marketers to track, visualize, share, and analyze their omnichannel marketing budgets and plans. Learn how Watch a video Trusted by industry-leading companies What is Shopperations? We Help Marketers Succeed See all your marketing funds and campaigns in one place Whether it’s an in-store demo, a retail media campaign, a national coupon offer, or an e-commerce promotion – track all your brand’s marketing expenses in one place. No more opaque silos, wasteful layering, or disjointed messaging! Get a Demo Automate reporting & calendaring Stop wasting time on manual data gathering, formatting, and updating static documents. Shopperations’ standardized planning approach enables automatic reporting and live, dynamic calendars. Get a Demo Collaborate with marketing agencies and matrix partners Shopperations lets your cross-functional colleagues see what you are working on. No more disruptive inquiries, outdated offline status trackers or endless meetings with your marketing agency, sales or finance, just to share basic facts. Get a Demo Find the right vendor partners to meet your brand’s objectives. Discover and connect with the relevant media vendors on Vendorstan, Shopperations’ Yellow Pages” portal for CPG marketers. Filter tactics by type, path-to-purchase phase, brand objectives, KPIs, lead times, and more. Register for FREE Simplify post-promo analytics Quickly and automatically measure the sales impact of your campaigns with the Shopperations Pos-Promo Dashboard. Scale winning campaigns and scrutinize ineffective spending to improve future sales lift and ROI. Get a Demo Meet Our Clients Some of the world’s most sophisticated CPG companies use Shopperations to streamline their omnichannel marketing processes. Read more testimonials Craig Bilow Shopper Marketing Director, Riviana Foods Using Shopperations as our Shopper platform we were able to establish a true Shopper initiative. From zero to 200+ events engaging a team of 5 Shopper experts across the country with the confidence that all these moving parts were in control. In my 29 years in the CPG industry, i have never ramped up a department that quickly. Shopperations gave us the visibility and accountability that allowed us to move at that pace. Mark Sorrentino Shopper Marketing Director, Danone Shopperations is a dedicated shopper budget managment tool that is many shopper manager’s dream come true. They now can accurately and efficiently report their spend and create transparency of shopper budgets!!! Becca Heeke Associate Brand Manager, Vital Farms While I was away on vacation, my Sales team suddenly needed to share our Shopper Marketing plans with a retail client. Instead of frantically calling me to send the latest calendar, they were able to log in and get all the answers in Shopperations. We love that Shopperations makes it effortless to keep everyone on the same page! Michelle Nachtweih National Sales Director, HEINEKEN USA We saw an immediate impact of Shopperations. It’s been instrumental in getting the team to become more strategic in managing their business. We are now able to understand brand investments before they happen and place our customer-specific dollars in the right spots. Bob Waibel Senior Shopper Marketing Director, Conagra Brands My team has been using Shopperations for almost two years and found numerous benefits. One of the unexpected surprises was that our financial audit took just 30 minutes instead of days or weeks like it did before. John Kucek Account Director, Epsilon I’ve found Shopperations to be an extremely helpful, easy-to-use tool that makes it much easier to sort through the multitude of shopper program details and glean the kind of information that is valuable to our clients and brands. I’d recommend it to anyone in a brand- or customer-focused shopper marketing role. Read Our Users’ Reviews On Capterra Who We Help Shopperations empowers many functions in a CPG organization to be more transparent, efficient, and confident. Shopper Marketing & E-commerce: Standardize omnichannel plannig approach for all customers, tactics, vendors and brands. Present complete, hoilstic shopper plans to retail cutomers, regardless of purchase channel. Consumer Promotions: Manage all brands’ coupon, in-store or digital media budgets in one place. Inform Shopper and Sales team in time for effective cusomer sell-in. Sales: Prepare for Customer JBP calls, demonstrate total customer spend beyond Trade, and showcase strategic shopper-centric campaigns. Seamlessly collaborate with Marketing & Media teams. Retail & National Media: Bring all media spending to one transparent place, enabling customer-facing teams to leverage media buys for proactive and timely sell-in. Finance: Get granular, timely, accurate marketing spend forecast by GL, Brand, and Customer. Get marketing to adhere to GAAP rules through...